Create Beauty Do Good
Blooey is the design studio and collection of Remko Verhaagen. Blooey’s multi-disciplinary portfolio shows a unique mix of product, interior and brand design, always driven by our motto ‘Create Beauty Do Good’ and inked in Remko’s signature iconic style.
Blooey's work is based on the principles of inspiration, beauty, quality and collaboration. Magic happens when we co-create while doing what we love most and are best at. We believe in a circular concept of synergy: CREATE (iconic beauty), MAKE (premium quality), DO BUSINESS (with win-win concepts) and DO GOOD (by sharing profits). We focus on projects for socially and ecologically engaged clients (both commercial and non-profit).
The Create Beauty Do Good collection features a selection of Remko’s best work, mixing products designed in collaboration with clients and items incubated by Blooey. All products are made by local craftsmen, using high-quality, eco-friendly materials. And 50% of the profits are donated to charity (e.g. KRUKJE helps Natuurmonumenten protect the Dutch forests and BOEKJE supports the Make-A-Wish foundation).
Remko is a wholehearted dreamer, a creative optimist and a simplicity-loving beautifier. Next to establishing his own studio and collection at Blooey, Remko has taken on projects as art director at the (profit for non-profit) Good Group and senior designer at VanBerlo. Remko’s work, which is best characterized as iconic and optimistic, has been awarded numerous prices including the iF Gold, RedDot Best of the Best and GIO design award.